In today's digital age, sharing passwords is often a necessity between clients and freelancers. From email accounts to project management tools, both parties need to access sensitive information to carry out their work. However, sharing login credentials can put...
Email marketing is a powerful tool that every business owner should have in their marketing toolbox. It is an extremely cost-effective way to reach your audience and build relationships with them over time. In this article, we will cover the basics of email marketing,...
Sales funnels are essential for businesses in that they provide structure and focus to marketing efforts. Crafting a well-designed sales funnel makes it easy for the customer to make a purchasing decision and can increase the overall price of any transaction through...
Stripe makes creating an invoice and receiving payments so ridiculously easy that it almost makes you forget about the 3+% fees they charge to use their system. Well, almost... One of the best invoicing features Stripe has is the ability to set up recurring...
If you're a freelancer and you've contracted with established businesses before, you're probably familiar with CRMs. Customer relationship management (CRM) software is a system that businesses use to manage their interactions with customers and potential customers. It...
The short answer is: absolutely. In fact, freelancer networking is more important than ever, though the methods and platforms have changed. Networking is perhaps the most useful and focused type of marketing available to you, and usually free of charge There is a good...
There are a number of things you’ll want to include in a client proposal. Think of it as a very rough first draft of what will ultimately become your working contract As a freelancer or solopreneur, sending a proposal to a potential client is an essential part of the...
Establishing a good workflow to your bookkeeping early on is paramount. Keeping it diligently organized from the outset will pay dividends down the road and make your life much easier during tax time and throughout the years As we’ve written before, it’s...
I want to make a solemn promise to you, right here at the top, in writing: I, the human copywriter, wrote this. All of it. Well, all of it except for the example of ChatGPT output that I’ve included for context or reference at the very bottom of the piece. But have no...
Self-employment taxes cause many of us freelancers and business owners headaches and undue stress. It doesn’t have to be overly complicated, though. Let's break down exactly what is taxed, on which forms, and when they're due. What exactly is self-employment tax?...
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